The Caprola Squad is the resource that keeps the intersection of Advertising and Sports Current in Culture. Caprola Squad is where the sports advertising culture is, it’s where the culture starts. It’s where the culture is spread. Past. Present. Future. We do the dope shit! We Connect people through storytelling. Where there is a story there is a following.
Our sports marketing touches each thing, each Athlete, each fan through the culture in the spirit of respect. We call it the right APPROACH. This kind of marketing allows us to forge strong relationships with members in every culture – from apparel manufacturers, automotive dealers, basketball players and coaches, fine artists to music artists. Our communication is real because we are real.
Someone, somewhere thought it’d be safe to categorize a culture with the word Urban. Caprola Squad isn’t throwing shade to that, we totally understand why. Caprola Squad has funneled the meaning of Urban from a geographical definition into a Culture: traits and characteristics, attire, attitudes, swagger, cuisine, dances, habits, languages-slang- vernacular, music, etc.
Mainstream has taken pieces of this culture, especially in Sports Advertising and made it part of their lives. These pieces taken from the culture are not a huge part of their lives but they are an influential one as they add to their credibility to the embracing of the culture.
With the accelerated global interest of this culture, brands have a difficult time staying up to speed with consumer interest of the Culture. That’s where the Caprola Squad steps in.
Caprola Squad’s sports advertising wavers from a traditionalist viewpoint in that we’ve researched the influence of this Culture in today’s society traveling through all geographic locations, from city blocks to suburban regions to every global continent.
We make it our business to know that we don’t know enough. So we study everything sports, everything Advertising, and we use that we learn to develop unique messages and programs that keep our Clients ahead of their competition.
From Beacons, Custom Audience tools, Keyword Software, API’s to traditional SEO/SEM analytical tools the Caprola Squad implements the direction of Sports Advertising at the right time, in the right place, with the right approach. Athletes will get more independent with their personal social pages making it harder and
harder, for sponsorship opportunities and Sports Advertising for clients becomes more of a challenge. Seamlessly integrating Sports Advertising with these tools through the culture is the Caprola Squad’s strongest affirmation.
Helping our cause: